The style and creativity of neg have given a new life to Neg 1.3 – modular and alterable bag that is inspired from the play, the colors and from the thousand potentials hold in each object, same in the people. Multipliable in three models – thanks to its convenient magnets – it is available in different collection.
neg realized the high design collection and accessories, colored and originals, all rigorously Made in Italy.
Nelly Gennuso is neg’s mind and soul, a Sicilian brand born in Catania in 2016.
Syracusan since the birth and catanese of adoption, reinvented herself by a suggestion of a spider inside a bag, bought in an Amsterdam vintage store.
Reborn, play and revolution are the crucials centers of her interest for fashion.
“Be amazed, before amaze” are the words Nelly repeats every morning, after the salute to her Sicily sun.